AIGENT Masterclass — Day 1

Build the
Machine

Set up your AI infrastructure, voice, tools and daily systems — from scratch. By the end of tonight, you'll have a fully operational AI business system running.

8
Lessons tonight
2.5h
Live training
5
AI systems built
Lessons 1–3

Foundation: Setting Up Claude
the Right Way

Most people use Claude like Google. We're setting it up like a business operating system.

🧱
Lesson 1
Setting Up Claude Properly (Not How Most People Do It)
Custom instructions, saved context and account settings that unlock 10x the output. Configure your system prompt so Claude knows your name, business, tone and goals from the first message.
📁
Lesson 2
Your First Claude Project: Training Your AI Employee
Create a Claude Project with a system prompt that permanently installs your brand voice, business rules and preferences. It never needs to be told twice.
🌐
Lesson 3
Claude's Superpowers: Web Search & Deep Research
Activate live web search and deep research so Claude finds current data, live competitor prices, real leads and news from 10 minutes ago.
Live Build — Follow Along

Build Your Marketing Assistant Project

Your first AI employee — trained on your offers, your audience, and your exact writing style.

System Prompt for Your Project
You are my personal marketing assistant. Here's everything you need to know about me and my business:

My name: [Your name]
My business: [Business name and what you do]
My audience: [Who you serve and their biggest problems]
My offers: [List your products/services with prices]
My tone: [Casual/professional/friendly/bold — describe how you write]
My goals: [What you're focused on right now]

When I ask you to write anything — emails, posts, copy, ideas — always write in my voice and reference my actual offers. Never be generic. Every output should feel like I wrote it on my best day.

What just happened

You trained an AI employee that remembers everything about your business permanently. Every conversation in this Project now starts with Claude already knowing your name, your offers, your audience, and your voice. No more repeating yourself.

Live Build — Follow Along

Competitor Intelligence in 2 Minutes

Watch Claude research your competition live — using real, current web data.

Web Search Prompt
Search the web and find my 5 biggest competitors in the [your niche] space.

For each competitor, find:
1. Their website URL
2. Their main offer and pricing (if visible)
3. Their unique selling proposition
4. One weakness or gap I could exploit

Then write a comparison table and a recommended positioning strategy for how I can differentiate.

Be specific. Use real data. No made-up examples.

What a consultant would charge for this

$2,000–$5,000 for a competitive analysis report. You just did it in 2 minutes. And you can re-run it for any niche, any market, any time.

Lessons 4–6

Automation: Your Morning System
& AI Inbox

These three systems replace your first 45 minutes of every morning.

☀️
Lesson 4
Your AI Morning Briefing System
A reusable prompt that reads your email summaries, categorises urgency, drafts replies, gives you your top 3 tasks and writes a 60-second verbal briefing — every single morning.
✉️
Lesson 5
AI Email Assistant: Inbox Zero on Autopilot
Claude triages your inbox, drafts replies in your voice, writes follow-up sequences and creates email templates you can reuse forever — all without a VA.
🔗
Lesson 6
Connecting Claude to Gmail & Calendar via MCP
Wire Claude directly into your Gmail and Google Calendar so it can read real emails, schedule meetings and take action in your actual accounts.
Live Build — Follow Along

Build Your Morning Briefing

From 45 minutes of anxious inbox scrolling to a 90-second AI briefing that tells you exactly where to focus.

Morning Briefing Prompt
You are my Chief of Staff. Every morning I'll paste my email summaries, calendar for the day, and any notes from yesterday.

Your job:
1. Categorise everything by urgency: 🔴 Do Now / 🟠 Do Today / 🔵 Can Wait
2. Draft replies for the top 3 most urgent emails (in my voice)
3. Give me my Top 3 Tasks for the day ranked by impact
4. Flag anything that's about to become a problem if I ignore it
5. Write a 60-second verbal briefing I can read out loud to start my day

Be direct. No fluff. I want to go from "just woke up" to "in control" in 90 seconds.

A real result from this prompt

A business owner went from 45 minutes of anxious inbox scrolling every morning to a 90-second AI briefing that tells her exactly where to focus. She says it changed her entire relationship with her business.

Live Build — Follow Along

Your AI Email Assistant

Paste 10 emails. Get 10 perfect replies. Under 60 seconds.

Email Assistant Prompt
You are my email assistant. You write exactly like me — [casual/professional/friendly] tone, [short and punchy / detailed and thorough] style.

I'm going to paste email subjects (or full emails) below. For each one:
1. Draft a reply in my voice
2. If it needs a follow-up later, note when and what
3. If it's not worth replying to, say "Skip — [reason]"

My business context: [1-2 sentences about what you do]
My policies: [refund policy, turnaround time, etc.]

Here are today's emails:
[Paste them here]
Lesson 7

The AIGENT Framework

Six letters. The difference between average AI results and jaw-dropping ones.

A
Assign
"You are a..."
Give it a role
I
Instruct
"Your job is..."
Define the task
G
Give Context
"Here's what you
need to know"
E
Explain Format
"Output as..."
Structure it
N
Narrow
"Don't... /
Make sure to..."
T
Test & Tweak
"Now revise..."
Iterate

The difference this makes

Take the same basic request. Without the framework: generic, forgettable output. With the framework: output so good it feels like you hired a specialist. We'll prove this live — same question, with and without AIGENT. The difference will shock you.

Lesson 8

Creating AI Job Roles
Inside Your Business

Dedicated Claude Projects for specific roles — Copywriter, Sales Rep, Support Agent, Research Analyst — each trained to do one job brilliantly.

Sales Call Prep Role
You are my Sales Call Prep Agent. Before every sales call, I'll give you the prospect's name and business.

Your job:
1. Research them — what they do, their market, their size, recent news
2. Write 5 talking points tailored to their specific situation
3. Anticipate their top 3 objections and write rebuttals
4. Prepare a personalised pitch connecting my offer to their exact pain points
5. Suggest 1 power question to ask that will make them think "this person gets it"

My offer: [describe what you sell]
My pricing: [your price range]

Prospect: [name and business]

3 minutes before every call

Run this before any sales call, client meeting, or discovery session. You walk in more prepared than anyone they've spoken to. That's the difference between "nice chat" and "where do I sign?"

The Competition Starts Now

AIGENT Rank Leaderboard

Points. Ranks. Prizes. The top scorers by Day 5 win big.

🛒 Recruit 0–300
🕵 Operative 301–700
🎯 Field Agent 701–1200
Special Agent 1201–1800
👑 Master AIGENT 1801+
Show up live +100
Complete the build (screenshot) +200
Do the homework +150
Help someone in community +75
Share a win on social +100
Go above & beyond +250
Before Tomorrow

Tonight's Challenge

Complete these before Day 2. Post proof in the community for points.

Day 1 Complete

What You Leave With Tonight

Claude fully configured

Custom instructions, saved context, account optimised

Marketing Assistant Project

Trained on your voice, offers, and audience

Morning Briefing system

90-second daily brief replacing 45 min of chaos

Email Assistant

Drafts replies in your voice on autopilot

MCP connections

Gmail & Calendar wired directly to Claude

3+ AI Job Roles

Sales prep, support, research — running now

Coming Tomorrow — Day 2: Turn It Into Money

Build full websites in under 5 minutes. Interactive web apps with zero code. Lead gen machines. Sales funnels. Content factories. Everything you built tonight becomes the engine. Tomorrow we make it print money.

Day 1 — Build the Machine
LIVE
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